On-board all-in-one bus validator for scanning QR codes is to provide convenient public transportation payment services for users on the basis of urban public transportation mobile payment of smartphones and GPS positioning. It provides not only convenient payment for users but also value-added services for bus operation managers, such as real-time settlement of bus fare systems, big data analysis of passenger flow, and technical support for bus dispatching and operation management.
Payment solutions for public transportation
As the “exit” of mobile internet, on-board all-in-one bus validators have the following advantages:
1.Basic living needs: It can meet the basic needs of urban residents for daily bus travel.
2.High frequency: The daily use frequency is high at least 2 times a day, which is essential demand.
3.Convenience: The mobile payment is easy to use, fast and convenient. The user experience is good. At the same time, it solves the problems of “ giving change” and “preparing change”.
4.Function of attracting: The main function of some platforms is mobile payment. Passengers can be quickly attracted to other application functions and sectors of the platform, quickly promote other related businesses, and have guiding advantages for customers.
5.Hundreds of millions of users: A huge user base, large number of users, stable users, and hundreds of millions of users are good for the popularity of mobile payment. The coverage and influence of mobile payment can be quickly expanded. A large number of users can be obtained.
6.Value: As the most convenient payment tool close to the users’ lives, the product is quite useful. The stability of customers is high. The hundreds of millions of users are the value of huge traffic and content distribution.
7.Information: Through the analysis of the trajectory of passengers’ lives, accurate delivery and notification of information can be achieved, which can provide accurate service of information for people.
Taking the bus is traditional public transportation as a part of the offline scenario. The age of the users is relatively mature. The user base is large, and the frequency of consumption is high. Passengers face the problems of getting and making changes and recharging. Mobile payment can provide passengers with great convenience. Therefore, mobile payment has loyal users and a stable user base. The main function of some platforms is mobile payment. After that, passengers can be quickly attracted to other functions and sections in the platforms, which quickly promote other related businesses and guide users.